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A BusinessXO desk

Strategy & the Owner's Seat

The decisions only the owner can make — which clients to keep, what the owner's own time is worth, what the business is actually for. This desk sits in that chair and does the arithmetic out loud.

$73 · the number

The $73-an-hour surprise

Divide what each client pays by every hour they actually consume, and the roster rarely looks the way it feels. One calculation, twenty minutes, new eyes. 3 min read · August 14, 2026
$90k · the number

The question a market-rate salary answers

What would it cost to hire a stranger to do the owner's job? Putting that number on payroll reveals more about the business than any report. 2 min read · August 14, 2026

Other desks

One piece a week. That's the pitch.

About 400 words, always a real number, never a lecture — from whichever desk has something worth saying that week.